Just for you Thalo: (Get the digitalis at the ready)



...That's right. That's what WWDC is about.

It's about teaching UNIX "sysadmins" and developers how to take their scripts and apps to the next level.

It's not about Macs. Or Mac users. Or interface. Or ease of use. Or...

208/180

Fuuuuuuuuuuck.

Hey, let's call 'em SYSSIES!

All I can say is, "the next level" of WHAT?

NeXT level...not even...

I guess when you're trying to kiss geek aristocrat ass, there's only one more level you can kick it up to.

Oh my Christ, I had forgotten how *sweaty* he got after the crazy intro dance he did...(note when he almost breaks his ankle)...

Wait...that's not the same conference is it?

LMFAO. Ohhhhh Mercy.

Is it just me, or at one point does he say:

"give it up FOR ME" ??

Give it up for HIM?

Holy makeral.

Are those videos for real? That is the Microsoft equivalent of Apple conferences. That guy would be the first in line for a trip to Hale boop.

That was his opening "Give it up for me".

What was the rest of the speach now take the cynide capsules from under your seats and a spaceship will be here shortly to take us to blue screen heaven.

You know you can make fun of Microsoft.

On the other hand, they're obviously getting some things right compared to other companies out there.

I can tell you (having developped software for Windows) that Windows is truly developer heaven. Well, not exactly, but of the platforms out there it's definitely top of the list for developers by a wide margin. Linux is getting closer and closer, but M$ still has the edge.

I look at Visual Studio and then i look at XCode and it's just pathetic.

That's the reason why they are at 97% market share and that other company is going belly up.

Applications, Applications, Applications.

It's that simple.

Hey, obviously Microsoft is SO dominant and pervasive, that "the other Steve" has every right to be intoxicated with himself.

I've always said that there's no point in developing, until the operating system is worth developing for. If it's not cohesive, consistent, intuitive and well-conceived--and OS X isn't--then anything developed FOR it is going to be garbage. With this operating system as it is, we'll get... well, WIDGETS. Spinning gears passive entertaiment crap.

It's not that that stuff can't be mildly diverting, but that's really ALL it can be until the platform shows developers it can be so very much more.

Apple actually could clean up with a few simple tweaks to their philosophy. #1 return to the primacy of the end user. Make personal computers that unleash power and creativity for everyman. Not just the geek aristocracy and casual users. Pro tools need to work too. #2 return to a simple, elegant, metaphor-driven interface. Less is More. Stripped down, functional and fast, instead of kicked up, visually superabundant, and over-the top. Stop overdesigning everything. Make things smart, minimal and powerful instead of bloated. #3 Stop letting marketeers decide who Macs will be for. Of COURSE the platform will get dumbed down and ridiculous, if managment listens when the marketing department says the demographic we want is pea-brained, arrested development inept music-listening losers. The people from whom it's going to be the easiest to HIDE the power of technology behind arcane geek mumbo jumbo.

I mean, as Mac Faithful, we have to start telling Apple that they've got us wrong. Right now Apple thinks we're all: "hey, lookit the pretty colors" instead of "how well does software run?"... If you go ahead and post feedback that says "hey, lookit the pretty colors"... then Apple will know they're RIGHT about you. If you sit around making excuses for OS X not working as it should, trust me, you're not inspiring them to greatness.

Certainly not a greatness that will translate into market share.

In the personal computer market, if Apple wants to charge high-end prices, they have to BE THE FUCKING HIGH END. The mixed signal they're sending is that they are giving us expensive hardware, but telling us we're trash. That all we're really good for is consuming. Horsing around with a few digi-devices for shits and giggles. Fart-lighting morons who don't have brains enough to do anything worthwhile with the technology.

The way to get MY market, is to SHOW me that Apple products work better at running creative apps than Windows. Bottom line. SHOW me that OS X surpasses the legacy as far as MY productivity. That it makes my life and work easier. They haven't done that yet. And I'm holding out hope that they eventually will. But as long as people crap settle, and believe bullshit and hype, all it's going to do is slow down the natural process of development.

OS X, like a human being, will mature slowly if you don't REQUIRE it to mature. If you permit it to be lazy and goof off and be unreliable, that's exactly what you'll get. If you tell it it's more important to run goofy widgets than big commercial apps, it'll become the king of goofy widget-running slacker machines.

Apple is saying you're a slacker. You can either prove them right, or prove them wrong. Me? I reject what the marketing department says about the Mac Faithful. I think we want good tools. That needs to be our foundation. And that's tied directly to a good, workable interface. Like Platinum was. Aqua is the expression of everything Apple thinks is WRONG with us. They WANT easily distracted, play-over-work, goofs. Why serve caviar and chilled Vodka in the finest silver, to people you think only speak the language of cheez whiz and Kool-Aid?

Apple can sell IPODS that way--but notice how they did it with simplicity of form, function and minimalism--but computers are a different story. It's TOUGH to dumb down a personal computer, because they can potentially DO so much. But Apple's trying.

Brothers, I'm begggin' ya. Don't let them succeed. Let's help keep the personal computer EVOLVING. Right now it's regressing.